You can upload an image to use as your logo under Appearance >> Theme Options >> Header Settings. You will also find an option to upload an image to use as your favicon. There are advanced options to set the top and bottom margins for logo and menu, and specify the top and bottom border colors for the header area.
2. Site Navigation
Depending on the theme layout, the menu may be placed under, over or to the right of the logo and company name. Common menu items include: Home, Products, Services, Blog, FAQ, About Us, Pricing, Support, Portfolio/Gallery, Clients/Projects and Contact Us.
Create a custom menu by going to Appearance >> Menus and create a custom menu. Click the “create a new menu” link, and add posts or pages from the left panel. At the bottom of this page you will find Menu Settings and Theme Location where you can specify a header or footer location. Then hit the save button on the right top area.
3. Social Icons
The social media link icons can be managed from Appearance >> Theme Options >> Social Bookmarking. You can re-order with drag & drop and the order will update after saving.
4. Tap to Call Phone Number & Email
“Tap to call” phone numbers allow mobile phone users to simply tap the link to dial your number. The tap-to-call phone number or click to email text can be managed within the Appearance >> Theme Options >> Contact Information. In order to make the phone number a tap-to-call for the mobile site, add this piece of code to the “Tap to Call” Phone Number field:
<span style=”color:#000000; font-size:18px;” >>Call Us: <a href=”tel:1234567890″ style=”color:#000000;”>1-2345-678-90</a></span>
For black text use color: #000000, for white text use color: #fffff. You can increase or decrease the font size. Please note that the phone number should not contain any dashes, just numbers only. Optionally you can add you email address here using following codes.
<span style=”color:#000000; font-size:12px;” >>Email Us: <a style=”color:#000000;” href=”mailto:email@example.com”>>firstname.lastname@example.org</a></span>
5. Home Page Slider (with or without Lead Capture Form)
This critical “above the fold” screen area is used for the major selling points of your business or product/service. A main sales headline or tagline may be included above or below the slider area. The slider area can use a slider, a video or a still photo.
First, create a slider by choosing Sliders from the side menu. Then control how it will appear on the home page using Appearance >> Theme Options >> Home Slider Settings. You can Select Home Page Slider, or replace the slider with static image or video.
LSM themes use slider only or a slider–form combination. The optional “call to action” form is located beside the slider area and can be used for:
- Mail List Signup form – Most commonly used for viewers to signup for news updates or receive a lead magnet like a free ebook, infographic or video in exchange for their email address. The code for the signup form is supplied by your email provider (MailChimp, Aweber, etc.) Go to Appearance >> Widgets and drag the “Text” widget bar to the Home Autoresponder widget area on the right. In the text box, paste in the code from your email provider. Make sure that you have enabled the “Slider Area” and “Slider with Form” in Appearance >> Home Slider Settings (first two items).
- Call to Action or Contact form – This is used for viewers to contact you for a free quote or consultation, or to make a general inquiry. This form generates an email that is sent to the website’s email address. To activate this form, go to Appearance >> Form Settings and complete the information. Then go to Appearance >> Widgets and drag the “Custom: Call To Action Widget” bar to the Home Autoresponder area on the right. Fill in the required information. Make sure that you have enabled the Slider Area and Slider with Form in Appearance >> Home Slider Settings (first two items).
6. Home Welcome Area
This area can be used for major selling points, highlighting the main product/services, or some type of call to action. You have the option to add text, images or shortcodes above and below the Welcome area. This area can be managed within the Appearance >> Theme Options >> Home Welcome Area. The (Visual/HTML) editor will allow you to add linked text here and you also can change color just like editing posts/pages.
7. Home Featured Pages
Featured areas usually include three or four “boxes” information, which are pulled in from existing pages. They typically highlight major features, benefits, products or services. The text is brief and a “Read more …” link is often included.
You can add as many featured pages as you want on your home page from Appearance >> Theme Options >> Home Featured Area. Options include a background option, icon option and color option. There are advanced options in Appearance >> Theme Options >> Home Featured Advanced that allow you to add more content above and below the featured area.
8. Home Blog Area
The blog area displays the excerpt and featured image of the recent posts. You control how many recent posts will be shown from Appearance >> Theme Options >> Home Blog Settings as well as add or edit the title for the home blog section. Images are added using Featured Images. This section can be disabled, if desired.
Tip: To include Welcome and Featured areas without any blog articles showing, set the homepage to use blog articles under Appearance >> Customize >> Static Front Page and click the “Your latest posts” button. Then disable the blog area by going to Appearance >> Theme Options >> Home Blog Settings and checking the disable box.
9. Home Blog Widget Area
Widgets are added to the homepage from Appearance >> Widgets >> Home Widget Area. You can add widgets by dragging and dropping from the list to the desired widget area. To use a shortcode in a widget area, drag a text widget to the desired widget area and then add a title and the shortcode. Optionally, you can disable this area from Appearance >> Theme Options >> Home Blog Settings.
10. Footer Widgets
LSM themes include up to four widget areas in the footer. Add the widgets and text by going to Appearance >> Widget >> Footer widgets (One / Two / Three / Four). Go to Appearance >> Theme Options >> Footer Settings to choose your footer layout settings or disable this area. To add text, use the “text” widget. Popular footer content includes:
- Sitemap or menu— A sitemap or footer menu lets viewers see the whole structure of your site in one area, and allows search robots to easily index your pages. You can use the free Google XML Sitemaps plugin which provides a complete XML sitemap for search engines and notifies all major search engines every time you create a post about the new content.
- “Fine print” content – Includes privacy and legal information, company information such as hours, address, phone, etc.
- Signup forms – For news updates, newsletter or a freebie offer.
- Contact Us – Can be a menu item and/or a form on the homepage (uses a shortcode).
- Google maps – Google maps can be added to your footer. This is an important feature for local businesses. LMS themes include a Google map feature. Go to Appearance >>Theme Options >> General Options >> Google Map.
11. Footer Copyright Text
Add your own Copyright text here from Appearance >> Theme Options >> Footer Settings.
12. Footer Credit Text
Add your own credit text here from Appearance >> Theme Options >> Footer Settings.